Toy Story 3 Merchandise and Toys Already a Success for Disney

Posted on June 3, 2010

The Toy Story 3 movie does not arrive in theaters until June 18th, but Disney is already claimingsuccess with its Toy Story merchandise. Disney says over 3.5 million units of Toy Story merchandise have already been sold.

Disney Consumer Products projects Toy Story 3 will generate $2.4 billion in global retail sales for fiscal year 2010 making it Disney's biggest event film licensing program ever. Disney also says the Toy Story franchies has generated $9 billion in global retail sales since the inception of the Toy Story franchise.

One of the big toys included in the Toy Story 3 collection is the U-Command Buzz Lightyear from Thinkway Toys. The programmable action figure features over 10 program buttons.

Thinkway also created interactive toys called the Interactive Buddies Woody and Jessie for Toy Story 3. TTPM reports that the Jessie Talking Action Figure says 20 different phrases.

Here are a few of the other toys from the Toy Story 3 toy lineup.


More News from Shoppers Shop