Tiger Balm's Roar Back Campaign Features Athletes Christian Taylor, Terry Adams and Kristin Allen
Posted on May 15, 2016
Tiger Balm, a provider of topical pain relief products, has a new campaign out called "Roar Back." The campaign stars athletes Christian Taylor, Terry Adams and Kristin Allen. The three stars are pictured together in the campaign poster.
Christian Taylor won the Triple Jump World Championship in 2011 and repeated the feat in 2015 when he produced the second-longest triple jump in history. BMX Rider Terry Adams has won dozens of championships during his 15-year career, including a gold medal from the X Games. Kristin Allen and her gymnastics partner won the United States' first World Games gold medal in mixed pair acrobatic gymnastics in 2009.
Kenneth Yeung, Founder and President of Prince of Peace Enterprises, Inc., says in a statement, "Professional athletes push their bodies to the limit in order to stay at the top of their game. Just as Tiger Balm helps the professionals recover from their intense training sessions, it also helps the rest of us recover from the pains that come from occasional workouts and daily life."
Here is a video showing Terry Adams shoot for Tiger Balm: