Selena Gomez Launches Adidas NEO Collection

Posted on July 14, 2013

Selena Gomez launched her first collection for adidas NEO at an event in Berlin, Germany. Selena has been working with the adidas NEO Label team on her 53-piece collection for teenage girls. Selena's favorite pieces from her collection include the black, studded super wedge shoes and the denim vest with an embellished collar.

Selena said in a statement, "I love playing around with fashion and like clothes that are fun, easy to wear and comfortable. My collection has a 'rock chic' theme and it's confident, rebellious and fun. It's also a little bit darker and I think it encourages girls to put their own stamp on their individuality and show confidence in what they are wearing."

Take a look:




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