Fitbit Unveils Fitbit Alta Fitness Tracker

Fitbit has unveiled its new Fitbit Alta wearable fitness tracker. Fitbit is calling Alta is most fashionable device. Fitbit will also offer a line of interchangeable bands to go with the stainless steel tracker.

The new tracker features an OLED tap display that shows activity stats and the time. You can personalize the face with different portrait and landscape clock options. The Alta tracks steps, distance, calories burned, active minutes and the time. Some of the new features include reminders to move and an automatic exercise recognition feature called SmartTrack. The Fitbit app can help you with weekly exercise goals.

The Luxe blush pink band is pictured above. There will also be Luxe graphite and camel bands. The Luxe bands will retail for $59.95. A Luxe hand-polished stainless steel silver band will be out this summer for $99.95. Fitbit will also offer classic fitness bands in black, blue, teal and plum for $29.95. The Fitbit Alta tracker itself will retail for $29.95. Fitbit also says that a Tory Bush for Fitbit Alta line will be available.