Pamela Anderson Named New Viva Glam Spokesmodel
Posted on April 7, 2005
Pamela Anderson has been named the new Viva Glam spokesmodel by MAC Cosmetics, joining current spokespersons Christina Aguilera, Missy Elliott, Linda Evangelista and Chloe Sevigny.
Pamela will appear in a new advertisement for Viva Glam V Lipstick and Lipglass, the primary fund-raising tools for the m*a*c AIDS Fund. 100% of the sales of the Lipstick and Lipglass are donated to people living with AIDS. Pamela advocates the "get tested" mantra as part of the awareness campaign.
To date the MAC AIDS Fund has raised over $42 million in its 11th year of fighting against HIV/AIDS. With the launch of Viva Glam V and its diverse spokespersons in 2004, the fund raised a record $10 million in just one year. The Viva Glam lipstick has always been a different shade of vivid red, but this year MAC is doing a lipgloss for those that like a bit less intensity on their lips.
Gloss.com has all the Viva Glam shades--and free shipping, too.