National Taco Day Falls on First Tuesday of October
Posted on September 30, 2024
National Taco Day now falls on the first Tuesday of October. That will be October 1st for 2024.
The change to the first Tuesday was part of efforts by Taco Bell to align it with Taco Tuesday. Taco Bell says, "The move was set into motion after Taco Bell freed 'Taco Tuesday' making all, including National Day Calendar, free to use the phrase."
Marlo Anderson, founder of National Day Calendar, says in a statement, "For years, we've celebrated National Taco Day on October 4th, but it's always felt like there was a bigger opportunity to align it with something even more special—Taco Tuesday. Thanks to Taco Bell's efforts, we're excited to officially move National Taco Day to the first Tuesday in October, creating the Taco Tuesday of all Taco Tuesdays. National Day Calendar has always thrived on the grassroots support of people who love celebrating these moments, and this change is a perfect example of that. It's more than just moving a date—it's about bringing taco lovers together in a bigger way, and we couldn't be more excited.
Taco Bell's Chief Marketing Officer, Taylor Montgomery, says, "With National Taco Day coming up, it felt unnatural for it to not fall on a Tuesday, and as some of the biggest advocates of Taco Tuesday out there, we knew we had to help shift the holiday permanently to give taco makers and lovers the opportunity to celebrate bigger and better every year."
Taco Bell says it is planning a frenzy of Tuesday Drop celebrations kicking off on October 1 and continuing all month long to celebrate both National Taco Day and the move of the day to Tuesday.