Laughing Cow Cheese Popularity Soars

Posted on September 17, 2004

Laughing Cow must be thanking the South Beach Diet that mentions their cheese product. Sales of the popular cheese wedges are up 250% this year alone thanks to mentions in popular diets like the South Beach Diet. The cheese used in Laughing Cow products is a spreadable processed cheese called La vache qui rit.

Reports say the French cheese maker, Fromageries Bel, has had to increase production of the cheese in France because the U.S. factory in Kansas could not keep up with the growing demand.

The website for The Laughing Cow cheese in the U.S. can be found at thelaughingcow.com.

The cheese is known for coming in a round container packed with triangle cheese wedges. Here's a video of a Laughing Cow round box.


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