Kohl's Plans 850 Sephora Shops
Posted on July 25, 2022
Kohl's and Sephora introduced the Sephora at Kohl's immersive beauty shopping experience in 2021. Kohl's announced this year that it will expand the locations with 450 new Sephora at Kohl's shops.
Kohl's says there will be 850 total Sephora shops at Kohl's stores by 2023. The store-within-a-store beauty shops measure 2,500 square feet.
Kohl's + Sephora Mpa
A U.S. map of all the Kohl's stores that will contain a Sephora shop can be found on Kohls.com. Just click on the state to get a list of locations.
New Prestige Beauty Brands
Kohl's also announced six new beauty brands will be available at the Sephora shops this year. They include Murad, Clarins, Jack Black, Living Proof, Versace and Voluspa. Some of the brands already available at Sephora at Kohl's include Rare Beauty, NARS, Charlotte Tilbury, Kiehl’s, Giorgio Armani, Olaplex, Clinique and Sephora Collection.
Melissa Flores gives you a look at the beauty shopping experience in this video.
Artemis Patrick, Sephora’s executive vice president and global chief merchandising officer, says, "Since our partnership with Kohl’s began, we've always had the intention to keep the Sephora at Kohl’s beauty assortment as relevant and similar to our freestanding Sephora stores as possible. We want every customer who comes to Sephora at Kohl’s to be able to discover new brands and find their favorites, just like they do at our other Sephora stores."
JCPenney Was Prior Sephora Partner
Kohl's landed the deal with Sephora after Sephora's deal with JCPenney fell apart.
Images courtesy of Kohl's Department Stores, Inc.