KFC Launches Go Cup Container That Fits Most Cupholders
Posted on October 2, 2013
KFC has launched the Go Cup for on-the-go snackers. KFC says the Go Cup is designed to fit in most cup holders. The Go Cup contains a choice of KFC chicken with potato wedges for $2.49.
KFC says they recently conducted a survey that found 53% of car owners age 18-32 would be more likely to eat in their cars if the food container would fit in a cupholder. Jason Marker, chief marketing officer for KFC U.S., says the Go Cup is "The ultimate portable package."
KFC also notes that there are multiple cupholders in some vehicles with one minivan model having a staggering 17 cupholders.
Image: KFC
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