Karlie Kloss Stars in Huawei Watch Campaign
Posted on September 6, 2015
Karlie Kloss is the face of the new new Huawei Watch campaign. The campaign, photographed by Mario Testino, also co-stars male model Sean O'Pry. The watch is a new smart watch from the Chinese gadget manufacturer which clearly wanted to make a big splash by hiring Karlie and Testino.
The Huawei Watch runs on Google's Android Wear platform. Users of both Android and iOS devices will be able to connect to the watch using their devices. The watch features a 1.4-inch touch AMOLED display which is coated in scratch-proof sapphire crystal. The watch has a stainless steel frame.
CNET reports that the watch will be available in silver, black and rose gold plated models. The watch will go on sale latest this month at prices ranging from $349 to $799 for the gold model. The prices put the watch in the premium smart watch category. It is expected to arrive at retailers starting September 17.
The watch is 42mm in diameters and comes with a variety of 22mm straps including stainless steel mesh, stainless steel links, rose gold, and black-plated stainless steel links as well as brown and black leather.
Some of the features of the smart watch include downloading music for offline playback and Bluetooth connectivity for headphones. It also features a heart rate sensor and a 6-Axis motion sensor for activity tracking. Karlie can be seen wearing the watch while training in the campaign photograph below.
Karlie Kloss said in a statement, "I'm so excited to be a part of this campaign and to be working with Mario Testino and Sean. Fashion and technology both play an important role in my life, and I'm excited to see these two worlds come together and embrace with the Huawei watch. The watch design combines a classic, good-looking design with the latest technology, so I have everything I need at my fingertips."
Here is the Huawei Watch campaign video starring Karlie and Sean O'Pry: