Joseph Ribkoff Partners With Laura Kaeppeler, Miss America 2012

Posted on January 19, 2012

Canadian design house Joseph Ribkoff has announced a partnership with Miss America 2012, Laura Kaeppeler. During her time as the Miss America crown holder, Kaeppeler will be Joseph Ribkoff's ambassador on the road for the organization as well as playing host at several events on behalf of the brand in North America and Europe.

These events include a visit to the White House, an appearance at the Kentucky Derby, and a ride on a float in the Macy's Thanksgiving Day Parade. The Joseph Ribkoff brand has been the official designer for the Miss America organization for the past four years. Joseph Ribkoff pieces that Miss America 2012 will be wearing include one-shoulder silhouettes, bold floral and animal prints, color-blocked dresses, striped and polka dot monochromatic pieces, shirt dresses and retro-inspired sheaths.

Joseph Ribkoff says, "We're delighted to be dressing such a dynamic young womanf. Laura has her own individual style and projects confidence while radiating a fresh, youthful yet classic style. We look forward to helping her look her best throughout the year."

Laura says, "My style is 'less is more' business casual.' As Miss America, I'll be travelling more than 20,000 miles every month, so I'm especially excited to be able to select my outfits from Joseph Ribkoff, a collection of more than 300 pieces, including dresses and coordinating separates that are easy-to-wear and easy-to-care for, needing little besides a few great accessories to go from suitcase to stage!"


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