Jean Paul Gaultier is Diet Coke's New Creative Director

Posted on March 15, 2012



Diet Coke has announced designer Jean Paul Gaultier as its new Creative Director. Gaultier will design a limited edition collection of Diet Coke bottles and cans. He will also be developing online content, retail concepts and ad campaigns across Europe.

One of the first videos from the new UK Diet Coke campaign feature Gaultier working with marionettes.


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