Elaine Irwin is the New Face of Almay
Posted on May 14, 2016
Elaine Irwin is the new face of Almay. She will star in campaigns for the brand's new Almay Age Essentials makeup collection. Elaine has graced the cover of over 50 magazines during her career. The mother of three has been modeling since she was 16.
Jill Krakowski, Vice President of Marketing for Almay, says in the announcement, "We are so excited that Elaine Irwin will once again be representing our innovative Almay products. As a busy model and mother to three children, Elaine is a perfect representative of our Almay consumer: a woman looking for easy-to-use products that embrace and enhance her natural all-American beauty."
Elaine says, "I am thrilled to once again be working with Almay. The quality ingredients and integrity of the brand really speak to my own personal outlook on beauty. As a busy mother, I love that Almay Age Essentials products are designed for women on-the-go who don't want to sacrifice their makeup or anti-aging routines. I am always looking for simplicity and ease in my daily beauty routine and these products are perfect for me, as they combine the benefits of both skincare and makeup into one formula."