McDonald's Launches Chicken Big Mac
Posted on October 11, 2024
McDonald's has announced a new menu item called the Chicken Big Mac. The new menu item has the same toppings as a Big Mac but features two tempura bettered chicken patties instead of the two all-beef patties.
McDonald's calls it a twist on the original Big Mac that was first introduced in 1968. The Chicken Big mac was offered for the first time on October 10th.
Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald's USA, says in the announcement, "With the introduction of the Chicken Big Mac, we're excited to pay homage to one of our most iconic menu items, the Big Mac, and introduce it to a whole new generation of fans. By tapping into some of our fans' biggest passions from dupe culture to live-streaming, we're able to serve up more than just a sandwich. There truly is something for everyone to enjoy in this campaign and we're bringing experiences that will surprise and delight them, all before the Chicken Big Mac hits restaurants."
McDonald's says the Chicken Big Mac will be available for a limited time. No specific end date was given in the release.