Beyonce is Wishing on a Star with True Star Gold Fragrance

Posted on June 8, 2005

>Beyonce Knowles has entered the lucrative perfume arena: she's launched a new perfume with Tommy Hilfiger called "True Star." The perfume is described as contrasting florals as well as notes of toasted grains to add softness and warmth. She's working on the ad campaign now, which will debut in October, 2005. Beyonce will sing "Wishing on a Star" a cappella.

Beyonce told the BBC, "I'm feeling wonderful! I'm so excited and I know that the commercial is one of the best things I've ever been a part of. So I'm very, very proud and anxious for everyone to see it."

Beyonce also says the campaign is timeless and beautiful. She also noted that there are not many black women that have their own perfume. She says it is honor for her to be one of them.

So what is Ms. Knowles making for the perfume gig? Why, it's a staggering 2.6 million pounds (about 4.7 million U.S. dollars). Beyonce's contract also also guaranteed first-class travel, including accommodation for up to four people, if she had to travel more than 50 miles from her home. And she's only 22. Now if she can just avoid the Lindsay Lohan party/anorexia trap, she should have a long, fabulous career.

Here's a video of Beyonce out promoting her new fragrance.


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