Bald True Hope Bratz and Moxie Girlz Dolls to Launch in June
Posted on February 10, 2012
MGA Entertainment announced plans for new hairless version of the Bratz and Moxie Girlz at the American International Toy Fair to support to the fight against cancer.
Under the banner True Hope, MGA will release three Bratz dolls - Cloe, Yasmin and Cameron - and three Moxie Girlz dolls - Avery, Sophina and Jaxson. The dolls will be available at Toys R Us stores and toysrus.com beginning June 2012. MGA will donate $1 for every True Hope Bratz and Moxie Girlz doll, sold to distributors, to City of Hope for cancer research.
Isaac Larian, CEO MGA Entertainment, said in a statement, "We have a responsibility to children and we take that responsibility very seriously. The Bratz and Moxie Girlz True Hope dolls are designed to support and comfort young girls and boys who so bravely endure cancer treatments. MGA also wants to be an active supporter in the fight to develop lifesaving treatments for children."