American Greetings Launches Good Vibrations Cards

Posted on August 25, 2010

American Greetings is introducing Good Vibrations, a new greeting card that contain music as well as a character or object on the inside that excitedly dances, bounces, shakes, or bops along to the music when the card is opened. American Greetings says characters range from a baby doing the conga to a hamster disco.

Carol Miller, executive director of new product concepts at American Greetings, says in a statement, "We know that consumers are always looking for new and exciting ways to wish someone happy birthday that expresses their excitement for the happy occasion and recognizes the special relationship they share. When we combined music with synchronized motion it really upped the excitement factor, creating an innovative card collection that's sure to surprise and delight anyone on their birthday."

American Greetings also offers a "Good Vibrations" ecard featuring some starfish wearing shades. It can be found online at americangreetings.com.


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